Frances Patterson: Staff Writer at Shoot for the Edit
Expert Insights and Articles by Frances Patterson
Latest From Frances Patterson
Essential Reading for Startup CEOs in 2024 Embarking on the journey of leading a startup in 2024 promises an exhilarating blend of challenges and opportunities, demanding not just vision
As a restaurant owner, you have a lot on your plate. From managing your menu and staff to keeping up with the competition, it can be challenging to focus
There’s no doubt that moving can be a challenging process, even if you’re only relocating a short distance. From packing up your belongings to getting them to your new
There are many qualities that make a great leader, but some of the most important ones are having a passion for their work, making decisions quickly and effectively, and
Influencer marketing is a phenomenon that has changed the way buyers make purchase decisions. Consumers today are more likely to purchase a product or service that has been endorsed
Email is the most valuable marketing tool your company has. Studies have shown email marketing yields the highest return on investment (ROI). Companies utilizing email marketing produced more sales for every
SEO is seemingly everywhere and it doesn’t look like it’s going away any time soon, especially where link building is considered. Link building has always been one of the
