I love that Michael Bay can poke fun at himself. Makes me think of him as a total cool guy that can really take a joke.
He had his cameo appearance in both Armageddon and Bad Boys 2 and his BB2 cameo was hilarious HAHA!
In Transformers, he added the fat kid saying that "This is easly 100 times better than Armageddon, I swear!"
And then he made the "AWESOME" commercial (which is one of my favorite commercials)
And then in ROTF, he added the Bad Boys 2 poster
This kinda stuff really cracks me up about my favorite director.
Keep doing what you do Mike!